As consumers post more photos across social media, mobile device cameras get better and better, and brands continue to look for new and creative ways to reach their target audience, photo contests are a powerful way for businesses to engage their customers.
Here are 6 easy steps to creating a successful photo contest:
Social media helps people connect. Now more than ever, you are able to follow the lives of thought leaders, celebrities, and even your high school prom date.
Earlier this year, Alex Ivanos wrote an article “Why Online Store Owners Should Embrace Online Reviews.” The article covered the how effective reviews were for eCommerce sites. With strategic use, these reviews become valuable assets that serve as social validation and influence purchase decisions.
Two years ago, I founded Pixlee on the belief that in today’s digital age, consumers define and influence a brand like never before. Consequently, Mark’s article really stuck with me. I wanted to continue the conversation around effective reviews and talk about the added newly value that visual reviews bring to the table.